Archive for the: 'Brands' tag

Sustainable luxury

Thursday, November 12th, 2009

A new consumer landscape heralds the return to a more profound and thoughtful version of luxury, argues Mark Tungate. Now that conspicuous consumption has fallen...Read Full

Who Shot My Fox – Or Why Are Brands Jumping on The Rural Bandwagon?

Wednesday, October 7th, 2009

In this article I take a look at how brands are starting to jump on the rise of the rural and retro trends that have...Read Full

CUSTOMER LOYALTY- Customer centric perspective

Wednesday, September 9th, 2009

This recession, triggered by the advent of the credit crunch, falling housing market, and job losses has definitely altered the economic climate....Read Full